BREAK THROUGH AND CONNECT WITH MEDIA IN TODAY’S 24/7 NEWS CYCLE (online, print and broadcast)
•    Strategies enable you and your clients to connect and develop long-term media relationships
•    Position your client as a trusted, media resource for proactive media relations
•    Break through to UK, LatAM and APAC media outlets to expand awareness wherever clients need it
•    Enable your UK-based clients to gain traction with U.S.-based press to enable them to grow their operations

OBTAIN STRATEGIC INSIGHT FROM A DIFFERENT POINT OF VIEW
•    Observes situations from a journalistic PoV – your first line of defense at ensuring your pitch is effective
•    Meet your clients’ short-term and long-term business goals
•    Provide a strong understanding as to how to connect your client’s sales team with PR results
•    Integrate the long-term strategy of IPO and M&A with all PR efforts
•    Set and prioritize clients’ short-term and long-term goals on a parallel path for execution

PROVIDE EXPERT CONSULTATION – AT ALL POINTS OF ACCOUNT MANAGEMENT
•    PR and marketing communications:
•    Media relations
•    Analyst relations
•    Speakers’ bureaus
•    Strategic planning
•    Events (e.g., press conferences, managing press rooms, coordinating events from start to finish)
•    Marketing collateral and content development (e.g., press releases, media alerts, case studies, presentations, bylined articles, blogs, website content)
•    Awards
•    Crisis communications (internal and external programs)
•    Social media
•    Reputation management
•    Brand identity
•    Cause marketing
•    Sales training for sales to leverage PR and marketing materials
•    Website navigation strategies
•    Skillfully handles client expectations and empowers and educates fellow staffers to handle any PR situation (e.g., during crises, demanding clients)

HELP YOU INCREASE REVENUES
•    Develop new business models to increase revenue
•    Add additional service offerings (e.g., analyst relations (paid and unpaid) crisis communications, media training, marketing efforts)
•    Develop affiliate relationships with publications (for ongoing coverage and marketing opportunities)
•    Improve agency operations
•    Develop transparent communications within your organization and with clients
•    Reporting that answers clients’ questions before they ask
•    Streamline client operations to ensure consistency and efficiency